The Festival Company (TFC) is a Canadian owned and operated company, specializing in building communities all over the globe through niche market brands, festivals and concert touring. Created by music industry veteran, Billie-Jo Aasen, TFC is your one stop shop when it comes to creating and promoting the community you want, with the crew you need. Whether you are building an online community and brand, or you're doing it in real life through festivals and events, we are the crew for you.

'When I first started out, I couldn't find everything I needed in one place and it was hours of researching to get the best products and service at the best price. When I couldn't find it, I set out to build it. When the climate changed, and COVID-19 hit, it brought our industry to its knees and I thought 'Man, I really miss building communities'. But wait, that's what we do! And we can do that online or in person. I teamed up with the best in the biz, brokered the right deals, and here we are today. A one stop shop for promoting communities online and in real life.' - Billie-Jo Aasen.

For Festivals & Events: Talent Buying, Turn-Key Festival Production, Festival Consulting, Building Entertainment Consulting, Staffing, Bar Management Services, Stage Management, Wristbands, Credentials, Signage, Merchandising, Graphics, Digital Marketing and Web Development and online merchandising stores.

For Online Brands & Communities: Online store and brand creation and management, print on demand merchandising, SEO, Social Media Management, Graphic Design and Digital Marketing.


Why We Exist:

The live entertainment space not for the faint of heart and you can’t go it alone. There are so many aspects that need to be brought into consideration, and like any business, expenses and team members and partners are some of hardest things to manage. The Festival Company exists because we wanted to create a company that we wish existed when we first started our first festival.  We wanted a company that provided guidance, service, expertise and solved all of those little pain points that we didn’t even know existed until they did. And we wished there was a partner out there that was actually a partner - someone that was affordable, who we could grow with, and who really cared about our business as much as we did. We couldn’t find it, so we set out to create it - Welcome to The Festival Company.

‘I started in this business as a talent buyer because I saw the traditional way that business was being done and knew that there was a better way - there was a real service aspect missing that needed to be fixed. We quickly expanded in talent buying space due to our financial model and hands on approach. From there we began to create and produce full festivals from the ground up, gaining a strong reputation in the festival space. One of our largest pain points was having to deal with multiple suppliers, trying to get the best price and quality for our budget, while juggling all of the relationships and conversations - there had to be a better way’. 

Just as in any business, every line item counts towards the bottom line and we knew, just like talent buying and festival production, we could offer a stronger service, at a better price than what we were getting. We are producers working with producers - we get it. After nearly six years of working in the festival space and producing over 20 festivals across North America, we decided to expand our company to offer all things festivals and solve this pain point for other producers out there. We created the Festival Company because it’s something we needed, and if we needed it, so did others. We are producers, supporting producers. We are The Festival Company; We are your partner.
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